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Business Intelligence Software

Metabase: features, pricing and who it fits

Checked October 24, 2026 · metabase.com

Metabase offers a free open-source edition plus cloud plans built on a base fee that includes 5 or 10 users. SSO begins on the Pro plan. Reviewers like the easy setup and clean dashboards but find advanced data transformation limited.

Who Metabase is for

Best for

  • Small teams wanting a free self-hosted start
  • Startups needing cheap per-user cloud BI
  • Teams embedding analytics (Pro from $575/mo)

Look elsewhere if

  • Buyers needing SSO on the cheapest plan: SSO starts on Pro
  • Large governed semantic-layer rollouts (not confirmed by the vendor)

Fit by company size

Category1-10 people11-50 people51-500 people500+ people
Business Intelligence SoftwareStrong fitStrong fitWorkableWorkable

Strong fitWorkablePoor fitNo data from the vendor

Metabase features

Pricing model
Base fee covering 5 (Starter) or 10 (Pro) users plus per extra user; no extra cost for dashboards, queries or data sources
Target company size
Startups and SMB; Enterprise tier from $20,000/yr
Data connectors
20+ data sources on open source
Self-service analytics
Strong ease-of-setup and dashboard scores on G2 summaries
Visualization and dashboards
Unlimited questions and dashboards on all plans
Data modeling and governance
Row and column permissions on Pro; transforms with 1,000 runs included on Starter/Pro
Embedded analytics
Advanced embedding needs Pro or Enterprise; starts at $575/mo; whitelabel and multi-tenant on Pro
AI and natural language queries
AI on your preferred model, MCP server on open source; Metabase-hosted AI $3.75 per 1M tokens

Metabase pricing

PlanPriceUnitNotes
Open SourceFreeunlimited usersSelf-hosted
Starter$100/mo or $1,080/yrfirst 5 users; extra $6/mo or $65/yr3-day support
Pro$575/mo or $6,210/yrfirst 10 users; extra $12/mo or $130/yrSSO, row/column permissions, auditing, whitelabel, multi-tenant embedding
EnterpriseFrom $20,000/yrcustomSuccess engineer, procurement help, air-gap option, 1-day support SLA

14-day trial on Starter and Pro. Yearly saves 10%. Anyone who logs in counts as a user. Usage add-ons: AI $3.75 per 1M tokens, storage from $2 per 1M rows.

Prices as published by Metabase on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.

Pros and cons

What users like

  • Easy setup
  • Good dashboards

Common complaints

  • Support quality weaker in G2 summaries
  • Advanced transformation limited

Integrations, security and hosting

Integrations
20+
Security and compliance
SOC 2 Type II, SOC 1 Type II, GDPR, CCPA
Data residency
Cloud: US, Europe, Latin America, Asia-Pacific

Worth knowing before you buy

  • SSO requires Pro ($575/mo): Starter has none
  • Cloud hosting options in US, Europe, Latin America and Asia-Pacific
  • Billing prorated when users added or deactivated; licences non-transferable
  • Enterprise includes an air-gap option and procurement help

Metabase alternatives

Sources