OTT Platforms
ViewLift: features, pricing and who it fits
ViewLift is an end-to-end OTT platform for sports teams, leagues and media brands, with an app CMS that reaches 16+ device platforms. Pricing is by quote. The company was acquired by DAZN Group in 2026, which matters to buyers who compete with DAZN.
Who ViewLift is for
Best for
- Sports teams, leagues and media brands launching a direct-to-consumer service
- Buyers who want apps on 16+ device platforms from one app CMS
Look elsewhere if
- Small creators wanting self-serve signup and published prices
- Teams that want a vendor independent of a streaming competitor, since the owner is now DAZN
ViewLift features
- Monetization models
- 9+ options: AVOD, SVOD, TVOD and hybrid, with retention offers and campaign revenue tracking
- Apps and device coverage
- Distribution to 16+ device platforms with native apps and connected TV; App CMS pushes changes to all devices
- White-label branding and customization
- Template builder and App CMS for branded apps; page does not use the term white-label
- Live streaming support
- Live and on-demand, low-latency, with a dedicated Live product
- Analytics and audience tools
- Data and analytics on viewing, search and revenue; lifetime value; Data Insights Pro
- DRM and content security
- Next-gen encryption and DRM listed as Fortified Security; no certifications found
- Pricing model
- Quote-based, no public prices
- Target company size
- Media, sports and broadcast enterprises
Integrations, security and hosting
- Integrations
- 100+, including Payment gateways, Analytics tools, Marketing tools
- Implementation
- Vendor says launch 'within weeks'
Worth knowing before you buy
- Acquired by DAZN Group in 2026 and run as a standalone unit under its existing leadership
- Client roster includes NHL, TEGNA and many US sports teams and regional sports networks
- Vendor states launch in 'within weeks' without a fixed timeline
- Investors shown on the about page include Comcast Ventures, NEA and TEGNA
- No public pricing, trial or security certification page found
ViewLift alternatives
Vendor dossier
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| OTT Platforms | Poor fit | No data | No data | Strong fit |
Strong fitWorkablePoor fitNo data from the vendor
How buying ViewLift works
- How you buy
- Through sales
- Demo or quote needed for
- All plans (contact)
- Time to go live (vendor statement)
- Launch an OTT service 'within weeks'
About the company
- Founded
- 2008
- Headquarters
- New York, US
- Ownership
- part of DAZN Group (acquired 2026)
- Employees
- 190+ (2026)
- 2026
- Acquisition by DAZN Group announced, reported value about $100M
Support and integrations
- Integrations
- 100+
- Notable integrations
- Payment gateways, Analytics tools, Marketing tools
What vendors in this category ask before quoting
Answer these once in a SaaSBid request and ViewLift and its alternatives quote against the same facts.
- How many subscribers and monthly viewing hours do you expect in year one?Bandwidth and per-subscriber fees drive the quote, and overage rates differ.
- Which devices must your apps cover at launch?Connected TV apps are often priced per app or locked to an enterprise plan.
- Do you sell subscriptions, single purchases, ads or a mix?The monetization model decides which plan tier and billing layer you need.
- Is your content licensed, and does the licensor require DRM?DRM requirements can move you to a higher plan or a different vendor.
- Do you stream live events, and how many hours per month?Live is metered or sold separately by many providers.
- How many hours of video must be migrated, and by what date should you launch?Library size and deadline determine onboarding scope and any project fees.