Ecommerce Platforms
WooCommerce: features, pricing and who it fits
WordPress site owners can bolt WooCommerce on at no license cost and keep full control over code. What you actually fund is a host, paid add-ons (each between $29 and $299 yearly) and a payment processor. If nobody can handle upgrades and security, it turns into a burden.
Who WooCommerce is for
Best for
- Merchants already on WordPress who want full code control
- Stores with unusual product or checkout logic that justifies developer time
- Merchants wanting no platform revenue share
Look elsewhere if
- Teams without anyone to handle hosting, updates and security
- Merchants wanting one vendor to call for everything
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| Ecommerce Platforms | Workable | Strong fit | Strong fit | Strong fit |
Strong fitWorkablePoor fitNo data from the vendor
WooCommerce features
- Hosted versus self-hosted
- Self-hosted on WordPress (host of your choice)
- Payment processing and transaction fees
- WooPayments about 2.50-2.90% + 30 cents; other gateways add no WooCommerce fee
- App and integration ecosystem
- Extensions sold a la carte at $29-$299/year each
- Scalability and checkout limits
- No product variant limits per vendor page; depends on your hosting
- Pricing model and transparency
- Free core, costs shift to hosting, extensions and processor
- Target company size
- Small to large, developer-led
WooCommerce pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| WooCommerce core | $0 | per store | Open source, 0% revenue share |
| Extensions | $29-$299/year each | per extension | A la carte |
| WooPayments | about 2.50-2.90% + 30 cents per transaction | per transaction | Other gateways add no WooCommerce fee |
Hosting range and TCO figures come from the vendor pricing page; its sample TCO comes from partner StuntCoders and is promotional.
Prices as published by WooCommerce on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Integrations, security and hosting
- Data residency
- Depends on the host you choose
Worth knowing before you buy
- Core software is free with 0% revenue share; real cost is hosting ($25-$350/month per vendor) plus extensions.
- Extensions are priced $29-$299 per year each, so a stack of them recurs annually.
- You carry security, updates and backups yourself unless the host does.
- Vendor TCO comparisons on its own page rely on a partner's numbers.
