SEO Tools
Moz Pro: features, pricing and who it fits
Moz Pro offers rank tracking, site crawling and link research in four tiers, with tracked keywords rising from 50 to 3,000. Seats are limited, about 1 to 3 across plans. Small businesses make up most of its reviewers, and recent review scores have slipped.
Who Moz Pro is for
Best for
- Small businesses (about 58% of G2 reviewers)
- Teams wanting an accessible rank checker and link research
Look elsewhere if
- Teams needing many seats: seat counts are 1 to 3 per third-party sources
- Buyers needing verified SSO (not confirmed)
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| SEO Tools | Strong fit | Strong fit | Poor fit | Poor fit |
Strong fitWorkablePoor fitNo data from the vendor
Moz Pro features
- Rank tracking
- Tracked keywords 50 / 300 / 1,500 / 3,000 across tiers (third-party)
- Project and credit limits
- Seats 1 / 1 / 2 / 3 across tiers (third-party)
- Pricing model and transparency
- Flat tiers with about 20% annual discount (third-party)
- Target company size
- Small businesses (58.1% of G2 reviewers)
Moz Pro pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Starter | $49/mo monthly; $39/mo annual | per plan | 1 user, 50 tracked keywords (third-party) |
| Standard | $99/mo monthly; $79/mo annual | per plan | 1 user, 300 keywords (third-party) |
| Medium | $179/mo monthly; $143/mo annual | per plan | 2 users, 1,500 keywords (third-party) |
| Large | $299/mo monthly; $239/mo annual | per plan | 3 users, 3,000 keywords (third-party) |
Prices are from third-party sources (growthscribe.com, Capterra, bloggersideas.com) and are not confirmed by the vendor; sources disagree on trial length (7 vs 30 days). G2 lists entry price $49 per user per month.
Prices as published by Moz Pro on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Pros and cons
What users like
- Feature depth in rank checker and link research
- Ease of use and setup (G2 sub-scores about 8.6 and 8.8 of 10)
Common complaints
- Reviews show a recent decline per G2 comparison summary
- Limited autonomous or AI task features
Worth knowing before you buy
- Seat counts are low (1 to 3) so team use hits caps early, per third-party sources
- Older articles cite a $599 Premium plan that has been discontinued
- Prices are third-party figures; verify at moz.com before buying
