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SEO Tools

SE Ranking: features, pricing and who it fits

Checked October 24, 2026 · seranking.com

SE Ranking combines keyword research, rank tracking, audits, backlink data and reporting. Core starts at EUR 87.20 monthly on annual billing with 10 projects and 1 manager seat. Reviewers find its backlink database smaller than rivals, and white-label reports cost extra.

Who SE Ranking is for

Best for

  • Small agencies that need white-label reports and many client projects (via Agency Pack)
  • SMB marketing teams wanting one tool for tracking, audits and research at a mid-range price
  • Teams that want to monitor AI search visibility next to classic rankings

Look elsewhere if

  • Teams needing the largest backlink index (reviewers call it smaller than rivals)
  • Buyers who need SSO or compliance paperwork on a self-serve plan (not published)

Fit by company size

Category1-10 people11-50 people51-500 people500+ people
SEO ToolsWorkableStrong fitWorkablePoor fit

Strong fitWorkablePoor fitNo data from the vendor

SE Ranking features

Keyword research database
Vendor states a 4.2B keyword database across 188 country databases
Technical site audit
Audit page quota per plan: 250k pages/month Core, 2M Growth
Backlink index and analysis
Vendor cites 1.9B backlink profiles; some agency reviewers find the index smaller than rivals
Rank tracking
Daily tracking: 2k keywords Core, 5k Growth; extra keywords from EUR 20.80 (Core) or EUR 30.40 (Growth)
Content optimization and AI features
Content articles quota (25 Core, 50 Growth); AI search tracking add-on
Competitor analysis
Competitor research module; reviewers treat traffic estimates as directional
Reporting and white label
White-label, client seats and more projects only via Agency Pack add-on (+EUR 59/mo, annual only)
Project and credit limits
Core: 10 projects, 1 manager seat; Growth: 30 projects, 3 seats; Core history 6 months
Pricing model and transparency
Flat plan price plus paid extra seats (from EUR 14.40), locations, keywords, articles
Target company size
SMBs and small agencies

SE Ranking pricing

PlanPriceUnitNotes
CoreEUR 87.20/mo annual, EUR 109/mo monthlyplan10 projects, 1 manager seat, 2k keywords tracked daily, 250k audit pages/month, 6 months history
GrowthEUR 188/mo annual, EUR 235/mo monthlyplan30 projects, 3 manager seats, 5k keywords tracked daily, 2M audit pages/month, full history, guest links, page change monitoring, dedicated support
EnterpriseCustomplanCustom limits, flexible terms, full API

Prices are shown in EUR on the vendor site and may display in other currencies by region; no USD price is published (third-party sites cite USD figures, not used). Annual saves 20%. 14-day trial without card (up to 10 projects, 750 tracked keywords). Add-ons: Agency Pack +EUR 59/mo (annual only), AI Search +EUR 63.20/mo annual, API +EUR 39/mo (annual only).

Prices as published by SE Ranking on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.

Pros and cons

What users like

  • Keyword research, tracking, audits and reporting in one account
  • White-label reports are useful for agency clients
  • Responsive support with live chat

Common complaints

  • Backlink database smaller than some alternatives
  • White-label reporting costs extra via the Agency Pack
  • Competitor traffic estimates are only directional

Worth knowing before you buy

  • Only one active login session per account; extra manager seats cost from EUR 14.40 or use view-only guest links
  • Annual plans are non-refundable under the terms except for poor service or promotions; Terms describe renewal as customer-confirmed rather than automatic
  • Annual subscribers get free assisted migration from another tool
  • Agency Pack and API add-ons are annual billing only
  • Vendor-reported G2 numbers: 4.7 average from 1,608 reviews (Oct 2026 vendor blog); G2 comparison pages show 4.8

SE Ranking alternatives

Sources