Social Media Management Tools
SocialPilot: features, pricing and who it fits
SocialPilot targets agencies and small teams with low entry prices from $17 monthly on yearly billing. Extra accounts cost $4 and extra users $5. Bulk scheduling and approvals start at Standard, client approval at Premium, and social listening is not described.
Who SocialPilot is for
Best for
- Agencies and small teams that want client management and white-label reports at low entry prices
- Teams that can size cost with cheap extra accounts ($4) and users ($5)
Look elsewhere if
- Teams needing SSO or API below the custom Enterprise plan
- Buyers needing documented social listening
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| Social Media Management Tools | Strong fit | Strong fit | Workable | Workable |
Strong fitWorkablePoor fitNo data from the vendor
SocialPilot features
- Scheduling and publishing
- Bulk scheduling from Standard; content library on all plans
- Analytics and reporting
- Analytics on all plans; PDF and scheduled reports from Standard; competitor and custom reports from Premium; history 3/12/24 months by tier
- Social inbox and engagement
- Social inbox from Standard
- Social listening
- Not described on pricing page
- Approvals and collaboration
- Content and manager approval from Standard; client approval and client management from Premium
- Pricing model
- Tiered by accounts and users with $4 extra account and $5 extra user add-ons
- Target company size
- Solo, small teams and agencies
SocialPilot pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Essentials | $17/month billed yearly; $20/month monthly | 5 social accounts, 1 user, 500 AI credits | Analytics, content library; no social inbox or bulk scheduling |
| Standard | $34/month billed yearly; $40/month monthly | 10 social accounts, 3 users, 1,000 AI credits | Adds bulk scheduling, social inbox, collaboration, content and manager approval, scheduled PDF reports |
| Premium | $85/month billed yearly; $100/month monthly | 20 social accounts, 6 users, 5,000 AI credits | Adds client approval, client management, white label reports, competitor and custom reports |
| Ultimate | $170/month billed yearly; $200/month monthly | 40 social accounts, unlimited users, unlimited AI credits | Adds advanced white label, enforced 2FA, dedicated account manager, migration and onboarding, 24 months of data |
| Enterprise | Contact sales | custom accounts, unlimited users and clients | Adds SSO and API access |
USD shown on vendor pricing page; 'Save 15%' on annual. Extra accounts $4/month on all plans; additional user $5/month on Standard and Premium. Annual subscriptions are non-refundable.
Prices as published by SocialPilot on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Pros and cons
What users like
- Easy to set up and administer
- Strong social publishing
- Low cost versus larger suites
Common complaints
- Missing features and Instagram limitations
- Cluttered interface and glitches with large posts per third-party summaries
- Trustpilot 2.4 per a third-party summary
Integrations, security and hosting
- Security and compliance
- Enforced 2FA (Ultimate), SSO (Enterprise only)
- Data residency
- Hosted in the United States per terms of service; no EU option found
- Implementation
- Migration and onboarding included on Ultimate
Worth knowing before you buy
- Entry price of $17/month (yearly) is the lowest of the three in this batch, but Essentials has only 1 user and no inbox
- SSO and API access are Enterprise only; Ultimate adds enforced 2FA
- Annual subscriptions are non-refundable per terms; monthly refund only if canceled within a day of charge
- Services are hosted in the United States per terms; no public DPA found
- Extra user add-on is not offered on Essentials or Ultimate (Ultimate is already unlimited)
