
Email Marketing Software
Campaign Monitor: features, pricing and who it fits
Campaign Monitor, now branded as part of Marigold, gives small marketing teams and agencies a journey designer and template builder. Contact tier sets the price and users are unlimited. Lite limits sending to 2,500 emails monthly, and the free option is just a 30-day trial.
Who Campaign Monitor is for
Best for
- Small marketing teams and business owners who run their own email
- Agencies managing email for several clients (multi-team/multi-brand on Enterprise)
Look elsewhere if
- Buyers who need SSO below Enterprise (not published on the pricing page)
- Teams that want fully transparent per-tier prices in USD (the vendor pricing page shows prices in EUR and does not show amounts for every tier)
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| Email Marketing Software | Strong fit | Strong fit | Workable | Workable |
Strong fitWorkablePoor fitNo data from the vendor
Campaign Monitor features
- Automation workflows
- Visual journey designer for timed email sends
- Segmentation and personalization
- Segmentation page and Segment Mapper tool
- Deliverability
- Deliverability section exists on site, details not confirmed by the vendor
- Email editor and templates
- Email Template Builder with free templates
- Ecommerce and CRM integrations
- Integrations section on site, specifics not confirmed by the vendor
- Pricing model and real cost
- Per contact tier; unlimited users on all plans; sends capped on Lite (2,500/month)
- Target company size
- Small marketing teams, owner-run businesses, agencies
Campaign Monitor pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free (30-day trial) | Free | trial | Up to 500 contacts and 500 emails during the trial |
| Lite | Contact sales | per month by contact tier | 2,500 sends per month, standard support |
| Essentials | Contact sales | per month by contact tier | Unlimited sends, priority support |
| Premier | Contact sales | per month by contact tier | Unlimited sends, premier support including phone, Website Builder included |
| Enterprise | Custom | annual contract | Multi-team and multi-brand, dedicated account manager, custom DPAs, GDPR and SOC2 |
Prices shown in EUR; USD/GBP/CAD/AUD/NZD on request. Contact tiers: 0-500 up to 50,001+. Annual billing 10% off (not for agency/multi-team plans). Nonprofits 15% off via sales. Website Builder add-on EUR 9/month on Lite and Essentials. Vendor publishes prices in EUR only on the pricing page; no USD amounts shown (checked 2026-10-24).
Prices as published by Campaign Monitor on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Integrations, security and hosting
- Security and compliance
- SOC2 and GDPR (Enterprise plan listing)
Worth knowing before you buy
- Owned by Marigold; the product is branded 'Campaign Monitor by Marigold' and the trust center moved to trust.campaignmonitor.meetmarigold.com.
- The 'Free' plan is only a 30-day trial capped at 500 contacts and 500 emails, not a permanent free tier.
- All plans include unlimited users; the price lever is contact tier, and Lite caps sends at 2,500 per month.
- Phone support only from Premier; Enterprise adds dedicated account manager and custom DPAs.
- Annual billing discount is 10% but excludes agency/multi-team plans.
Campaign Monitor alternatives
ActiveCampaign$15/month (Starter, 1,000 contacts, billed annually)
BrevoFree (price of paid plans not confirmed by the vendor)
Omnisend$0 (Free)
Klaviyo$0 (Free, 250 active profiles, 500 emails/month)
MailerLite$0 (Free, up to 250 subscribers)
GetResponseEUR 16/month (Starter, 1,000 contacts, monthly) or EUR 13.12/month…