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Social Media Management Tools

Planoly: features, pricing and who it fits

Checked October 24, 2026 · planoly.com

Planoly is a visual feed planner for Instagram-first creators and small brands. Pricing follows social sets plus extra users, from $14 monthly for one set and one user, and a free plan exists. Instagram DM automation is included on paid plans. Reviewers mention auto-posting failures.

Who Planoly is for

Best for

  • Solo creators and small brands planning Instagram-first visual feeds
  • Small teams of 1 to 6 users with predictable account counts

Look elsewhere if

  • Agencies needing listening, reporting depth or approvals ( not confirmed by the vendor on pricing page)
  • Teams that need guaranteed auto-posting reliability, per review complaints

Fit by company size

Category1-10 people11-50 people51-500 people500+ people
Social Media Management ToolsStrong fitStrong fitNo dataNo data

Strong fitWorkablePoor fitNo data from the vendor

Planoly features

Scheduling and publishing
Visual calendar, scheduling or reminders for native posting, unlimited uploads on paid plans
Supported networks
Instagram, Facebook, X, Pinterest, LinkedIn, YouTube, Threads, TikTok (one account per channel per social set)
Social inbox and engagement
Auto-replies and Instagram DM automation on all paid plans
Pricing model
Per social set plus per user add-ons
Target company size
Solo creators to small agencies

Planoly pricing

PlanPriceUnitNotes
Starter$14/month1 social set, 1 userNo add-ons
Growth$24/month2 social sets, 2 usersExtra set $10/month, extra user $5/month
Pro$47/month6 social sets, 6 usersExtra set $8/month, extra user $3/month

Prices shown as $ without a currency code, assumed USD. Annual says save up to 15% but annual prices not listed. 14-day trial on paid plans. Free tier exists only in the mobile app (10 uploads per month).

Prices as published by Planoly on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.

Pros and cons

What users like

  • Easy to use visual planning
  • Clean feed preview

Common complaints

  • Auto-posting failures and posts not appearing
  • Analytics could be more complete

Worth knowing before you buy

  • A social set is one account per channel, so 6 sets on Pro cover 6 accounts per network
  • Extra users cost only $3 to $5 per month
  • Free option exists only in the mobile app, 10 uploads per month
  • Trustpilot reported around 3.5 to 3.6, lower than G2 (per third party article)

Planoly alternatives

Sources