CRM Software
Zoho CRM: features, pricing and who it fits
Up to 3 users can run Zoho CRM at no cost, with workflows, standard reports and mobile apps included. Four paid editions follow, billed per user. Small businesses and companies that already own other Zoho apps are the typical buyers.
Who Zoho CRM is for
Best for
- Small businesses that want a free start and cheap per-user editions
- Teams already using other Zoho apps
Look elsewhere if
- Buyers who need public SSO/audit details before shortlisting
- Teams that want one simple flat tier
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| CRM Software | Strong fit | Strong fit | Workable | No data |
Strong fitWorkablePoor fitNo data from the vendor
Zoho CRM features
- Pipeline management
- Multiple pipelines from Standard; forecasting from Standard
- Email and calendar integration
- Calendar integration from Standard; Slack/Zoom/Teams integration
- Sales automation
- Workflows in Free; process management from Professional; approvals from Enterprise
- Reporting and forecasting
- Standard reports in Free; unlimited reports from Professional
- Mobile app
- Mobile apps included, including Free
- Pricing model and free tier
- Free for 3 users, then four per-user editions with annual discount
- Target company size
- Small to mid-size (62% of G2 reviewers are small business)
Zoho CRM pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free | $0 | 3 users | Workflows, 5,000 API calls/day, mobile apps |
| Standard | $14 annual / $20 monthly | user/month | Multiple pipelines, forecasting, web forms (USD from third-party summary) |
| Professional | $23 annual / $35 monthly | user/month | Process management, CPQ, inventory, unlimited reports |
| Enterprise | $40 annual / $50 monthly | user/month | Multi-team management, approvals, sandbox, field-level encryption |
| Ultimate | $52 annual / $65 monthly | user/month | Expanded limits, QuickML, migration support |
USD figures come from third-party summaries (meetergo, as of 2026-08-06 per that page); Zoho's own page shows INR by default (Standard 800, Professional 1,400, Enterprise 2,400, Ultimate 2,600). Team User add-on $9 annual / $11 monthly per meetergo. Zoho says annual saves up to 34%.
Prices as published by Zoho CRM on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Pros and cons
What users like
- Low price for the feature set
- Broad feature range and customization
Common complaints
- Interface and setup can feel complex (not confirmed by the vendor)
Integrations, security and hosting
- Security and compliance
- HIPAA compliance listed from Standard
- Implementation
- Ultimate edition includes consulting and migration support
Worth knowing before you buy
- Free edition is limited to 3 users with 5,000 API calls/day and up to 10 free data exports
- Zoho's pricing page shows INR by default; USD and local VAT/tax differ, so quote in your own currency
- Field-level encryption and developer sandbox only on Enterprise
- HIPAA compliance is listed from Standard
- Extra team users can be bought as add-ons
