
CRM Software
Salesforce Sales Cloud: features, pricing and who it fits
Salesforce Sales Cloud is an enterprise CRM sold in six per-user tiers, from a $25 Starter Suite up to a $550 Max edition. It fits mid-size and large sales organizations. Only Starter Suite can be billed monthly, and API access costs extra.
Who Salesforce Sales Cloud is for
Best for
- Mid-size and large sales orgs that need deep customization, forecasting and a huge app ecosystem
- Teams that want one platform for sales, service and analytics (Slack, Tableau bundled from Core)
Look elsewhere if
- Teams under about 10 reps that want flat, simple pricing
- Buyers who need monthly flexibility above Starter: Pro Suite and up are annual only
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| CRM Software | Poor fit | Workable | Strong fit | Strong fit |
Strong fitWorkablePoor fitNo data from the vendor
Salesforce Sales Cloud features
- Pipeline management
- Opportunity and pipeline management is G2's highest-scored area (about 8.7 to 9.0)
- Integrations and marketplace
- AgentExchange marketplace access from Pro Suite; Web Services API costs an extra $25/user/month
- Pricing model and free tier
- Six per-user tiers, only Starter Suite billable monthly; AI, API access and premium support are paid extras
- Target company size
- Small teams (Starter) through global enterprises
Salesforce Sales Cloud pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Starter Suite | $25 | user/month | Monthly or annual billing |
| Pro Suite | $100 | user/month | Annual only; adds quoting and forecasting; Premier Support is an add-on |
| Core | $195 | user/month | Annual only; includes Slack Business+ and Tableau Next; Premier success plan included |
| Advanced | $395 | user/month | Annual only; enhanced security and more AI |
| Max | $550 | user/month | Annual only; contact sales, no trial |
Add-ons from: Agentforce for Sales $125/user/month, Revenue Intelligence $220/user/month, Web Services API $25/user/month, Sales Programs $100/user/month.
Prices as published by Salesforce Sales Cloud on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Pros and cons
What users like
- Very strong pipeline and opportunity management
- Broad integration and customization options
Common complaints
- Support and ease of use score lower than rivals on G2
- Costs climb quickly once AI, API and support add-ons are included
Integrations, security and hosting
Worth knowing before you buy
- Only Starter Suite can be billed monthly; Pro Suite ($100) and above are annual only per the pricing page
- Web Services API access is a separate $25/user/month add-on, which matters for integrations on lower tiers
- Premier Support is included from Core but is an add-on on Pro Suite
- Salesforce docs state SAML federated authentication is available in all editions (based on older documentation versions; confirm against current Salesforce help)
- Slack Business+ and Tableau Next are bundled starting at the Core tier
Salesforce Sales Cloud alternatives
HubSpot CRMFree for up to 2 users
Microsoft Dynamics 365 Sales$65/user/month paid yearly (Sales Professional)
Zoho CRMFree for up to 3 users
Pipedrive$14/user/month billed annually (Lite)
Freshsales$9/user/month billed annually (Growth)
Close$9 per user/month (Solo) at the lower listed price, $19 at the higher