CRM Software
HubSpot CRM: features, pricing and who it fits
HubSpot CRM costs nothing for the first 2 users and scales through paid Sales Hub tiers sold per seat. The marketplace lists more than 2,000 integrations. Budget for mandatory onboarding on the upper tiers, at $1,500 for Professional and $3,500 for Enterprise.
Who HubSpot CRM is for
Best for
- Teams starting free with up to 2 users
- SMBs wanting a large app marketplace
Look elsewhere if
- Budget teams needing automation, since Professional costs 90-100 USD per seat plus 1,500 USD onboarding
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| CRM Software | Strong fit | Strong fit | Strong fit | Workable |
Strong fitWorkablePoor fitNo data from the vendor
HubSpot CRM features
- Pipeline management
- Deal pipelines, deal scoring
- Email and calendar integration
- HubSpot Sales Extensions in Gmail and Outlook
- Sales automation
- Multi-channel sequences
- Reporting and forecasting
- Sales analytics and AI pipeline projections
- Mobile app
- iOS and Android
- Integrations and marketplace
- 2,000+ marketplace integrations
- Pricing model and free tier
- Per seat, free tier up to 2 users, onboarding fees on Pro and Enterprise
- Target company size
- SMB to enterprise
HubSpot CRM pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free CRM | $0 | up to 2 users, 1,000 contacts | |
| Starter | $7 annual promo / $20 per seat | per seat per month | page does not label which price is monthly |
| Professional | $90 annual / $100 monthly | per seat per month | one-time onboarding $1,500 |
| Enterprise | $150 annual | per seat per month | one-time onboarding $3,500 |
Starter shows a limited-time 65% promotion; third-party guides list 15 USD annual list price (not confirmed by the vendor).
Prices as published by HubSpot CRM on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Pros and cons
Common complaints
- Large price jump from Starter to Professional
Integrations, security and hosting
- Integrations
- 2,000+
- Security and compliance
- SOC 3 report (public), SOC 2 Type 2 (on request)
- Data residency
- US East (AWS) default; EU Frankfurt for new customers since 2021
- Implementation
- Mandatory paid onboarding on Professional and Enterprise
Worth knowing before you buy
- Professional requires 1,500 USD onboarding, Enterprise 3,500 USD
- EU data center (Frankfurt) available to new customers since 2021
- SOC 2 Type 2 report only via Trust Center
- Free CRM limited to 2 users
- Acquired Clearbit in 2023
