
Appointment Scheduling Software
Setmore: features, pricing and who it fits
Aimed at small service businesses, Setmore counts staff calendars rather than logins, which means a team member who never signs in still costs money after the free allowance. Square, Stripe and PayPal handle payments, and Pro adds SMS, deposits and two-way sync.
Who Setmore is for
Best for
- Small teams of up to 4 that want a free booking page with payments
- Service businesses that want SMS reminders and deposits for a few dollars per staff member
Look elsewhere if
- Teams needing SSO or audit logs
- Sales teams needing round-robin routing
Fit by company size
| Category | 1-10 people | 11-50 people | 51-500 people | 500+ people |
|---|---|---|---|---|
| Appointment Scheduling Software | Strong fit | Workable | Poor fit | Poor fit |
Strong fitWorkablePoor fitNo data from the vendor
Setmore features
- Pricing model
- Per staff calendar; free up to 4 users
- Target company size
- Solo operators and small service teams
- Calendar sync
- 2-way sync on Pro only
- Reminders and no-show reduction
- Free: one email reminder. Pro: SMS (500 credits/month per Pro user) and two reminders
- Payments and deposits
- Free: online and in-person payments via Square, Stripe, PayPal, LawPay. Deposits on Pro
- Branding and website embedding
- Booking page on Free; branding removal on Pro
- CRM and video integrations
- Free: Zapier, Mailchimp, HubSpot, Google Analytics. Video appointments on Pro
Setmore pricing
| Plan | Price | Unit | Notes |
|---|---|---|---|
| Free | $0 | per user per month | Up to 4 users, email reminders (one), booking page |
| Pro | $5 | per user per month, annual billing | Unlimited users, SMS reminders (500 credits/month), 2-way calendar sync, deposits, API, branding removal, HIPAA BAA. Page also shows a $12 figure without a label |
| Enterprise | Custom | quote | Contact sales |
| Live Receptionist | $99 | per month add-on | US only |
Pricing page is internally inconsistent: a table row shows Pro at '$125 user/month', which looks like a typo. Treat the $12 as the probable monthly price, not confirmed by the vendor.
Prices as published by Setmore on the date above. Quotes for larger teams often differ, which is what a request on SaaSBid surfaces.
Integrations, security and hosting
- Security and compliance
- HIPAA BAA available on Pro (vendor page)
Worth knowing before you buy
- Billed per staff calendar even if the staff member never logs in
- Free plan excludes SMS, 2-way calendar sync and deposits
- Pro bundles a signed HIPAA BAA
- Pricing page shows conflicting Pro figures ($5, $12, $125), so confirm in the checkout before budgeting